Saturday, September 15, 2012

Why People Behave Themselves

With data. By economist Dan Ariely, with some funny bits. I like the part about on-the-way to confession. What people need is other people to keep them on track, which is quite consistent with social pressure being one of the most effective ways to keep yourself on the straight-and-narrow when you make a resolution to curb some behavior in yourself you want to improve.

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